Rick Klau's CV

Full CV is below. A bio is here.

Employment

Augsburg Fortress

Board of Directors, 2007 - present.
Elected to six year term on Board of Directors for Augsburg Fortress, the publishing house of the Evangelical Lutheran Church of America (ELCA).

Google, Inc.

Strategic Partner Development, Content Acquisition. 06/07 - present.
Joined Google as a result of Google's acquisition of FeedBurner. Negotiate contracts with content partners, craft strategy for content integration opportunities with FeedBurner at Google, and serve as liaison with product management to ensure appropriate content is properly aligned with product needs.

FeedBurner, Inc.

Vice President, Publisher Services. 3/05 - 05/07.
Recruited by co-founder of the world's largest feed management provider to run publisher recruitment following the company's B round of funding. Built strategy to recruit commercial publishers into FeedBurner's network. Personally negotiated contracts with Dow Jones, Ziff Davis, IDG, TheStreet.com, Wired News, Gawker Media, American Express, Newsweek, Time Warner, Geffen Records, Christian Science Monitor, Tribune Interactive, OSTG and many others. Coordinated publisher recruiting strategy with VP of Ad Sales to target specific publishing markets; revenues from advertising and publisher ad campaigns grew every quarter. Hired two business development associates to manage growth among individual bloggers and small independent publishers; under my tenure, the number of publishers using FeedBurner grew from 20,000 to 500,000 and feeds under management grew from 30,000 to 800,000. Served as company spokesperson on several new product launches and customer announcements. Implemented company's first use of CRM software (salesforce.com), and worked with design team to integrate company website into salesforce.com automation for lead-flow management. Launched customer-facing blog and webinar series to increase customer adoption of FeedBurner features.

Socialtext, Inc.

Vice President, Business Development. 2/04 - 3/05.
I was responsible for direct sales, channel sales, and development partners at the world's first enterprise wiki software company. Revenues grew four consecutive quarters, we developed commercial relationships with nearly 2 dozen Fortune 500 enterprises, and the company successfully closed a B round of funding during my tenure. Implemented salesforce.com for sales force automation and pipeline and forecast management.

Interface Software, Inc.

Vice President, Vertical Markets. 1/01 - 1/04.
The role was a combination of marketing, sales, and product management. Served as corporate spokesperson for media and analysts. I spoke at more than a dozen national and international conferences focused on the professional services markets, focusing on topics ranging from CRM to Knowledge Management, operational technology to eliminating cultural barriers to technology adoption. Assisted sales team with strategic accounts, and was directly involved in the two largest deals in the company's history. Participated in three international media road shows, resulting in over a dozen articles in Tier 1 publications focused on our company and/or product. Asssisted in launch strategy of company's only major release in the last 5 years. During my tenure, revenues grew more than 50%, and I successfully developed strong presences in vertical markets outside of our original core market.

iManage, Inc.

Director, Marketing Communications. 8/00 - 1/01.
Promoted to head of marketing communications group. Implemented eMarketing application for closed loop campaign management. Managed a team who handled events (trade shows, web seminars, conferences), direct marketing (e-mail, direct advertising, list management, telemarketing) and channel marketing (cooperative marketing, partner extranet, sales training). Implemented company's first formal channel marketing program, including an allocation of over $500,000 in cooperative marketing dollars to existing channel partners. Increased lead acquisition by 400% in less than 12 months. Regularly presented iManage product and vision with CFO to analysts covering iManage in quarterly meetings.
Director, Industry Marketing. 8/99 - 8/00.
Coordinated iManage's efforts in the sales, channel, marketing and product development departments for the legal market. Grew market share 50%, generating a 75% increase in revenues in twelve months. Engaged and/or managed strategic partnerships with Xerox, Cisco, Microsoft, Adobe and others. Arranged for press coverage in Wall Street Journal as well as numerous trade publications, resulting in a 400% increase in press coverage year to year. Represented company on CNBC in televised interview, and in numerous press interviews (print and radio). Organized and ran the company's first electronic marketing campaigns (online advertising, web seminars, and e-mail newsletters), which resulted in an average of a 500% rise in response rates to marketing campaigns.

TrialNet, Inc.

Vice President, Marketing & Business Development. 12/97 - 8/99.
Formalized TrialNet's marketing efforts and shared sales duties with the President of the company. Presented with CEO to investors interested in acquiring the company. Created first ad campaign, redesigned corporate web site, began regular PR program. Netscape CEO Jim Barksdale declared TrialNet "one of the five most significant Internet-related advancements affecting the nation's legal community." Organized first user conference, a profitable three day conference with over 200 attendees. Part of design team that managed the first major overhaul of the system, including major functional improvements (encrypted e-mail, new UI).

RedStreet, Inc.

Co-founder, 1997 - 2001.
Co-founded (with Erik Heels) this part-time marketing consulting firm focused on the legal market. RedStreet worked with dozens of clients (which included several NLJ 250 firms) to help integrate the Internet into their practice. The web site (at www.redstreet.com) contained over 1,000 reviews of the best law firm Web sites - and generated more than 50,000 page views per month. Interviews with Red Street appeared in Wall Street Journal, The Washington Post, USA Today, The National Law Journal, The Internet Lawyer, California Lawyer, Chicago Daily Law Bulletin, and others.

Inherent.com, Inc.

Regional Director, Marketing & Sales. 5/96 - 6/97.
Created and edited Inherent's e-mail newsletter (://Traveler), which had a bi-weekly audience of more than 2,000 people. Identified prospects, prepared responses to RFPs, and presented to law firm partners who were interested in high-end Internet marketing. Assisted corporate partner Martindale-Hubbell on Martindale's "premier" accounts, and worked with bar associations and legal publishers on Internet-based publishing projects. Generated more than 60% of company's sales while overseeing just one of four regions for the company.

Electronic Frontier Foundation

Law Clerk, 5/94 - 9/95.
Volunteered for Shari Steele (the then Legal Director, now Executive Director) while in law school. Provided legal research on export controls of encryption software in support of the Bernstein challenge to ITAR. Coordinated efforts of other volunteers supporting the Bernstein case, and handled interactions with U.S. State Department and the U.S. Department of Justice.

Education

University of Richmond, T.C. Williams School of Law

J.D., 1996.
Founded and edited world's first student-edited law journal to be published exclusively online, the Richmond Journal of Law & Technology. Awarded T.C. Williams Award in 1996 by faculty for "Most Significant Contribution to Legal Scholarship." Received Governor's Award from Virginia Governor George Allen for joint MBA/Law project for Fortune 500 company in Richmond that assessed market opportunity for new product launch in European market.

Lafayette College

A.B. International Affairs (with honors), A.B. French, 1993.
Authored Senior Honors Thesis, "From the Marshall Plan to the Treaty of Rome: U.S. Foreign Policy Towards the European Union from 1945 to 1969." Co-founded school's first political newspaper, and authored international news column focused on the Gulf War.

L'Université de Bourgogne

Baccalaureate Degree, 1991.

Politics

SuperDelegates.org

Creator, SuperDelegates.org
Created and populated this popular wiki to bring transparency to the DNC Super Delegate process. Profiled on CNN, NPR and Wired Magazine in the site's first month.

Obama for America

Precinct Captain, San Ramon, CA; Co-organizer, Googlers for Obama, 2007
Precinct captain: Hosted house party, called all voters in precinct and canvassed neighborhood. Googlers for Obama: Co-organized employees, connected volunteers with campaign opportunities, managed discussion group to serve as clearinghouse for co-workers to get involved in campaign. Periodically provided technology advice to campaign's new media team.

Naperville Township Democratic Organization

Chairman, 2004 - 2006.
Led fundraising efforts resulting in group's first $10,000 year of funds raised. Recruited candidates for local office, grew paid membership and increased regular attendance at group's meetings. Revamped technology and communication strategy for the group, resulting in a doubling of the e-mail list in twelve months, and a 300% annual growth in traffic to the group's website. Ran for local office and received endorsement from the local paper.

Obama for Illinois

Technology Consultant, 2004.
Managed all aspects of campaign weblog through the general election, authored blog entries, composed emails from the candidate to the campaign's internal list as well as external lists like MoveOn. Advised campaign on the use of the weblog as a communication tool as well as an outreach vehicle, and provided guidance on interacting with bloggers locally and nationally.

Dean for America

On primary ballot as Delegate; Technology consultant; Chairman, DuPage for Dean. 2002 - 2004; Member, Illinois State Steering Committee.
Advised campaign on weblog and RSS strategy and assisted in development of several user-facing applications. Grew local group in DuPage County to more than 600 supporters in less than 12 months, developed an executive group to help manage group's activities, organized several fundraisers that raised in excess of $20,000 locally, and participated in a state-wide steering group for campaign.

Clinton/Gore 1992 Campaign

Internet volunteer, 1992.
Participated in first use of the Internet by a presidential campaign. More details are here.

Speaking Engagements

(Interested in having me speak at your conference/event? Please submit your request here.)

  • 2008
  • 2007
  • 2006
  • 2005
    • Publicity Club of Chicago (December, 2005) Chicago, IL. With Eric Zorn (Chicago Tribune), Elizabeth Berglund (Hill & Knowlton).
    • IDG Syndicate Conference (December, 2005) San Francisco, CA. With Doug Kaye (Moderator, IT Conversations), Evan Williams (Odeo), and Joe Hayashi (Yahoo!).
    • Forrester Research Social Marketing Bootcamp (July, 2005) Boston, MA. With Anil Dash (Six Apart), Michael Wiley (General Motors), Randy Silver (Sirius Satellite Radio), Dave Balter (BzzAgent): "Best Practices for Social Marketing"
    • Zeughauser Group Client Roundtable (July, 2005) Washington, DC. Weblogs, RSS and Content Strategies
    • IDG Syndicate Conference (May, 2005) New York, NY. With Markos Moulitsas and Nicco Mele: "Election '04 as Precursor to a Larger Cultural Phenomenon"
    • Meritas Annual Conference (April, 2005) Dallas, TX. With Buzz Bruggeman: "Technology you can use today"
    • ABA TechShow (March, 2005) Chicago, IL. With Simon Chichester and Ron Friedmann: "Using the Internet to Communicate and Collaborate". With Ernest Svenson and Sabrina Pacifici: "Getting more from Weblogs"
    • KM Chicago (February, 2005) Chicago, IL. Presented on social software industry.
  • 2004
    • ABA TechShow (April, 2004)
    • Meritas Annual Conference
    • Democratic National Convention
  • 2003
    • American Bar Association Annual Meeting (August, 2003). Co-presenter, with Greg Siskind and Deborah McMurray.
    • PM Forum (June, 2003) Panelist. CRM in Professional Services Organizations.
    • ABA TechShow (April, 2003) With Rocky Stefano: Around the Corner: Emerging Technologies You Need to Know. With Greg Siskind: Marketing Your Practice on the Internet
    • Legal Marketing Association Annual Conference (March, 2003). With Tim Corcoran, Jason Parkman and Tim Stanley "Back to the Future: How Technology Will Help You in the Next Five Years"
    • Law Firm CIO Forum (February, 2003) Panelist - KM: Update and Lessons Learned
    • Marketing Partner Forum (January, 2003) Panelist: Role of Marketing in Developing a Knowledge Management Strategy
    • LegalTech New York (January, 2003) Panelist: Knowledge Management Product Shoot-out
  • 2002
    • Accounting Leadership Conference. With Michael Cain (Managing Partner, Lattimore Black). CRM in the Accounting Profession: Leveraging Relationships for Business Development.
    • Law Firm Executive Director and CFO Forum. Panelist, Technology and Operations: Making Lawyers More Productive.
    • Professional Services Marketing Group Annual Conference (London). With Douglas Shanks (Sales Director, Numerica). Delivering Immediate Value to Professionals: How to Ensure Professional Buy-In to CRM.
    • LawNet Annual Conference. With Peter Lamb (IT Director, Osler Hoskins & Harcourt): "Don't Touch My Data: Getting Professional Buy-In to CRM"
    • Association of Legal Administrators Annual Conference. With Ross Fishman, Deborah McMurray, Tim Corcoran. 50 Marketing Tips in 50 Minutes.
    • Presenter: Marketing Technology
    • ABA TechShow. With Jeff Schwarz (IT Partner, McDermott Will & Emery). Large Firms: CRM Benefits and Strategies
    • L.A. Legal Marketing Association. Moderator, Panel Discussion: Using Technology for Business Development
    • Global Marketing Partner Forum (London). Panelist: Using Technology to Deliver Client Value
  • 2001
    • LegalWorks Los Angeles. Moderator: Getting the Most Out of Your CRM Investment; Panelist: Marketing and Knowledge Management.
    • LawNet Annual Conference. Presenter: Relationship Intelligence: CRM for Professional Services
    • Chicago Legal Marketing Association. Panelist with Jeff Schwartz (IT Partner, McDermott Will & Emery): Five Hot Technology Strategies for Law Firms.
    • Legal Marketing Association Annual Conference. Panelist: Managing and Improving Vendor Relations
    • ABA TechShow. Panelist: CRM for Law Firms
    • ClientFocus CMO Roundtable. Keynote: Emerging Technologies and the Legal Profession
  • 2000
    • American Management Association CFO Roundtable. Panelist: Portals and Extranets - How Law Firms are Improving Client Relations. Presented with Mark Chandler (General Counsel, Cisco).
    • LMA SF Bay Annual Tech Conference. Panelist: Effective Marketing Using Knowledge Management
    • Minnesota Law & Technology Conference. Keynote: The Future of the Internet (with Richard Wiggins)
    • Commercial Law Affiliates Annual Conference. Presenter: Law Office Automation: Technology that can Improve the Practice of Law
    • LegalWorks Los Angeles. Panelist: Law Firm Marketing - Best of Breed Websites. Panelist: Extranets - Demonstration of Virtual Attorney-Client Networks to Manage Multi-Firm Projects
    • LegalTech New York. Panelist: Security on the Internet. Co-presenter: Leveraging Document and Relationship Management Information. Presenter: Leveraging Microsoft Technologies (Microsoft Seminar)
  • 1999
    • Chicago Legal Marketing Association. Co-presented with Barry Solomon. Technology for marketing.
    • ABA TechShow.
    • Defense Research Institute. The Truman Story: Examining the Role of Technology in Litigation
    • LegalWorks San Francisco. Presenter: Litigation Management Through the Use of Secure, Internet-Based Networks.
  • 1998
    • Practising Law Institute Internet Seminar. Panelist: What Lawyers Need to Know About the Internet
    • LegalTech Los Angeles. Panelist: The State of the Art in Litigation Management
  • 1997
    • Legal Marketing Association Annual Conference. Panelist: with Marty Metz and Rip Harris.
    • Virginia State Bar Annual Meeting
  • 1996
    • Virginia Bar Association Annual Meeting
  • 1995
    • Virginia Libraries' Association Annual Meeting

Media

Page last modified on February 22, 2008, at 12:23 AM